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SEI-ISBM Educational Resource Portal
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The SEI-ISBM Educational Resource Portal is designed to create a modern forum for marketing educators around the globe. It allows educators to share teaching support materials such as syllabi, presentations, texts, case materials and exercises that have been useful in B2B courses such as industrial marketing, channels, selling, sales management and product management.
Registered users can upload, search for, and download teaching support material.
The portal is a common initiative of the
Sales Excellence Institute (SEI)
at the University of Houston and the
Institute for the Study of Business Markets (ISBM)
at Penn State University. These institutions have formed a partnership for excellence in business-to-business (B2B) marketing and sales education. The alliance connects the ISBM as the worldwide leader in B2B marketing with the SEI as the leading global institution in sales research and education.
now to search for, download or contribute educational
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